Hanes offers the complete solution in promotional Textiles for the European Market
Consumer driven quality products
The Hanes brand was born in Winston-Salem, North Carolina and has grown to be one of the largest apparel brands in the world. With a European headquarter in Aachen (Germany) and a central
dispatching center in Ghent (Belgium) Hanes becomes a leader in the
European printables market offering the industry an impressive
collection of T-shirts, polos, sweats and pullovers perfectly tailored
to the taste of today's fashion conscious consumers.
For more than a century, Hanes has been clothing America.
Since Hanes Underwear was first introduced in 1901,
Hanes has evolved from a basic line of men's underwear to the leader in
men's, women's and children's clothing from socks to underwear and
Today 88% of US citizens buy Hanes.
Pleasant (P.H.) Hanes formed P.H. Hanes Knitting Co. to produce underwear for men.
Hanes introduced new two-piece underwear, a radical
departure from the traditional one-piece union suit that was popular at
that time. The same year, brother J. Wesley Hanes formed Shamrock Mills
Co. to produce men's hosiery.
In 1965, the two Hanes companies merged to form Hanes Corporation, the first time two companies with the same name merged.
1970's In the mid 70's, executives at Hanes Knitting discovered that their white underwear product were being screenprinted and worn as outerwear. Keith Alms of Hanes Knitwear believed there was a viable business in selling white underwear T-shirts to screenprinters.
Hanes introduces a heavier-weight T-shirt, called the Hanes Beefy-T®,
specifically for the screenprint industry. Later that same year, Hanes
develops the "screenprinter fold" eliminating the additional cost and handling of individual packaging.
Hanes Printables becomes a separate division of Hanes Knitwear dedicated to distributing imprintable T-shirts and other apparel.
Hanes starts its business in Europe with a European collection.
Hanes starts printables business in Europe and very fast becomes a
big and impressive brand in promotional textile market. Soon after Hanes
also sells in Central East Europe.
Hanes completes successful range of Top T, Top Polo and Top sweats.
Hanes sponsors clothing for about 70.000 voluntary helpers at the Olympic Games in Atlanta.
Celebration of 100 Years of Hanes with special events.
Slightly more fashionable styles and the transformation from unisex collection to separate collections for men and women has revolutionary impact in the market.
With the innovative 10/15 program Hanes introduces the perfect business solution that makes the customers choice easy.
The great success of the 10/15 program shows that Hanes always knows
what the customers need. And therefore increased the program by 5 new
styles: 10/15 becomes 10/20!
Hanes introduces 2 new collections:TasTy ' the innovative t-shirt
line for women and Club Wear ' the new branded collection for men. TasTy
is the perfect solution for fashionable, sophisticated women. 5
feminine styles in 11 top colours. All styles come in a relaxed fit -
feminine and comfortable at the same time, created in our innovative new
fabric. Club Wear is the first branded collection by Hanes, created
especially for all clubs, teams, companies or anyone looking for that
perfect extra detail. For those who like to have their own look. You
don't want to put your name on any t-shirt, take a brand and make a
statement with the authentic style of Hanes!
Hanes goes Tagless®! Hanes also introduces organic T-shirts!